What Is The Luxury Brand Of Toyota?

Toyota’s luxury brand is Century, positioned above Lexus as an ultra-luxurious offering with the Century SUV leading the charge. millertoyota.net proudly serves the Boise, Idaho area, offering insights into this exclusive marque and Toyota’s commitment to automotive excellence. Explore the world of Toyota luxury vehicles, including the prestigious Century line, at millertoyota.net. Premium car and luxury SUV.

1. What is Toyota’s Luxury Car Brand?

Toyota’s ultra-luxury brand is Century, designed to exceed even Lexus in refinement and exclusivity. This positioning was revealed by a Toyota executive and highlights the brand’s ambition to compete in the highest echelons of the automotive market.

To delve deeper into why Century is now being positioned as Toyota’s leading luxury brand, it’s helpful to consider several factors:

• Heritage: Century has a rich history in Japan as the pinnacle of domestic luxury, often used by dignitaries and executives.
• Exclusivity: Unlike Lexus, which has a global presence, Century has traditionally been a Japan-only model, adding to its allure.
• Customization: With options for extensive customization, especially with the GRMN (Gazoo Racing Meister of Nürburgring) version, it offers a tailored experience beyond what Lexus typically provides.

The Century SUV is designed to cater to a global audience, offering both right- and left-hand-drive versions. According to a Toyota executive, this move marks a significant step in positioning the Century brand above Lexus, aiming to capture the ultra-luxury market. The standard Century model is priced around $170,000, while the bespoke GRMN version can reach approximately $220,000 with full customization, including unique paintwork and aeroparts.

2. What Makes Century Different From Lexus?

Century distinguishes itself from Lexus through its heritage, exclusivity, and level of customization, positioning itself as Toyota’s ultra-luxury brand. The main difference lies in the details.

Here’s a detailed comparison:

Feature	Century	Lexus
Brand Position	Ultra-luxury, above Lexus	Luxury, globally recognized
Heritage	Rich history as Japan’s top domestic luxury car, often used by dignitaries.	Established as a luxury division of Toyota since 1989.
Exclusivity	Traditionally Japan-only, now expanding globally with limited availability.	Global presence with a wide range of models.
Customization	Extensive, especially with GRMN version, allowing for bespoke paintwork and aeroparts.	Offers various packages and options, but less focused on bespoke customization.
Target Market	Ultra-high-net-worth individuals seeking ultimate luxury and exclusivity.	Affluent customers seeking performance, comfort, and advanced technology.
Price Range	Starting around $170,000, with GRMN version reaching $220,000.	Varies widely, generally lower than Century.
Model Lineup	Currently focused on the Century SUV.	Extensive, including sedans, SUVs, coupes, and hybrids.
Manufacturing	Hand-built elements with meticulous attention to detail.	Mass-produced with high standards of quality and technology.
Design	Understated elegance with a focus on rear passenger comfort and traditional Japanese aesthetics.	Modern and dynamic, appealing to a broad audience.
Powertrain	3.5-liter V6 hybrid with all-wheel drive.	Wide range, including gasoline, hybrid, and electric options.
Key Features	Rail-less powered rear slide door, specially tuned suspension for stability at high speeds.	Advanced safety systems, luxurious interiors, and cutting-edge technology.
Availability	Limited, with specific markets in Europe, the Middle East, Asia, and the Americas.	Widely available across North America, Europe, Asia, and other regions.
Brand Perception	Symbol of ultimate luxury, exclusivity, and Japanese craftsmanship.	Represents luxury, reliability, and innovation.
Marketing Focus	Emphasizes heritage, exclusivity, and bespoke customization.	Focuses on performance, luxury, and technology.
Interior Design	Emphasizes traditional craftsmanship with modern technology for ultimate comfort and sophistication.	Combines luxury with advanced technology, focusing on driver and passenger experience.
Exterior Design	Elegant and understated, reflecting traditional Japanese aesthetics.	Modern and dynamic, with a distinct brand identity.

Toyota Century GRMN

The Century GRMN version, favored by Akio Toyoda, exemplifies this difference. The rail-less powered rear slide door opens wider than those of minivans like the Alphard. The SUV’s suspension is finely tuned to maintain stability, even during high-speed lane changes. These details reflect Century’s dedication to ultimate luxury and performance, setting it apart from Lexus.

3. What Are The Key Features of the Toyota Century SUV?

The Toyota Century SUV boasts features such as bespoke customization options, a luxurious interior, and advanced technology. A brief rundown of the key features:

Feature	Description
Bespoke Customization	Buyers can fully customize their SUVs with options for unique paintwork and aeroparts, allowing for a personalized touch that sets their vehicle apart.
Luxurious Interior	The interior is designed with supreme luxury in mind, featuring high-quality materials, comfortable seating, and advanced technology to enhance the passenger experience.
Rail-less Powered Rear Door	Akio Toyoda’s special Century GRMN includes a rail-less powered rear slide door that opens wider than a large minivan like an Alphard, offering ease of access and a unique design element.
Specially Tuned Suspension	The suspension is specially tuned to remain flat and stable, minimizing body roll even when changing lanes at high speeds, ensuring a smooth and comfortable ride.
Powertrain	Equipped with a 406-hp 3.5-liter V6 hybrid engine and all-wheel drive, the Century SUV delivers robust performance with efficient hybrid technology.
Advanced Technology	Includes state-of-the-art features such as a high-end audio system, advanced driver-assistance systems, and connectivity options to provide a seamless and enjoyable driving experience.
Comfort and Convenience	Designed with passenger comfort in mind, the Century SUV offers features such as reclining rear seats, a premium sound system, and advanced climate control.
Exclusivity	The Century SUV is positioned as an ultra-luxury vehicle, offering a level of exclusivity and prestige beyond that of typical luxury SUVs, making it a statement vehicle for discerning buyers.
Right- and Left-Hand Drive	Available in both right- and left-hand-drive versions, the Century SUV is designed to cater to a global audience, ensuring its availability in various markets.
Morizo Edition	There is potential for Toyota to offer Akio Toyoda’s bespoke Century GRMN as a fully customized “complete car” called the “Morizo Edition,” named after Toyoda’s nickname in motorsport, further enhancing its appeal and exclusivity.

These features collectively position the Toyota Century SUV as an ultra-luxury vehicle designed to offer an unparalleled driving and ownership experience.

4. Where Can You Purchase a Toyota Century?

The Toyota Century is available in select markets, including Europe, the Middle East, Asia, and the Americas. However, availability may be limited due to its exclusive nature.

To acquire a Toyota Century, consider the following options:

• Authorized Dealers: Check with authorized Toyota dealers in the specified regions. They can provide information on availability, pricing, and customization options.
• Special Orders: Due to the bespoke nature of the Century, particularly the GRMN version, special orders may be required. Dealers can guide you through this process.
• Online Inquiries: Contact Toyota directly through their regional websites to inquire about the Century’s availability and purchasing process.

While millertoyota.net focuses on serving the Boise, Idaho area with a wide range of Toyota vehicles, including the latest models and trusted service, we encourage those interested in the Century to explore the options mentioned above. For more localized options within the Boise area, please visit millertoyota.net to see what luxury options are available.

Toyota Century Interior

Purchasing a Century involves understanding its availability in your region and potentially going through a special order process. This ensures that you get a vehicle tailored to your preferences, befitting its ultra-luxury status.

5. What is the Price Range for the Toyota Century?

The standard Toyota Century starts around $170,000, while the bespoke GRMN version can cost approximately $220,000, depending on customization options.

Here’s a more detailed breakdown of the pricing factors:

• Base Model: The standard Century SUV starts at approximately $170,000. This includes the fundamental luxury features and performance capabilities.
• GRMN Version: The GRMN version, offering bespoke customization options, starts at around $220,000. The final price depends on the specific customizations chosen.
• Customization Options: Additional costs can arise from bespoke paintwork, aeroparts, interior modifications, and other personalized features.
• Market Variations: Prices may vary based on the region due to import duties, taxes, and local market conditions.
• Morizo Edition: If Toyota offers Akio Toyoda’s bespoke Century GRMN as a fully customized “Morizo Edition,” it is expected to be priced around $220,000 or higher, reflecting its unique features and exclusivity.

Prospective buyers should consult with authorized Toyota dealers to get an accurate quote based on their desired specifications and location. Understanding the pricing structure helps ensure a transparent and informed purchase decision.

6. What Engine Does the Toyota Century Have?

The Toyota Century features a 406-hp 3.5-liter V6 hybrid engine with all-wheel drive, blending performance with efficiency.

The engine is specifically designed to provide a smooth and powerful driving experience, complementing the vehicle’s luxury and sophistication.

Here’s a more detailed look at the engine and its performance:

Specification	Detail
Engine Type	3.5-liter V6 Hybrid
Horsepower	406 hp
Drivetrain	All-Wheel Drive (AWD)
Hybrid System	Toyota Hybrid System (THS) for enhanced fuel efficiency and reduced emissions
Performance	Smooth acceleration and responsive handling
Fuel Efficiency	Optimized for a balance of power and fuel economy, suitable for both city and highway driving
Technology	Advanced engine management and hybrid technology for optimal performance and environmental impact
NVH Characteristics	Engineered for Noise, Vibration, and Harshness (NVH) reduction to ensure a quiet and comfortable ride

The hybrid system ensures that the Century delivers both impressive power and responsible environmental performance. This engine configuration makes the Century a standout in the ultra-luxury segment.

7. Is Toyota Planning to Expand the Century Lineup?

While currently focused on the Century SUV, Toyota may introduce additional models to the Century lineup in the future to solidify its position as an ultra-luxury brand. This expansion would help Toyota compete more effectively with established luxury brands.

Several factors suggest potential future expansion:

• Market Positioning: Positioning Century above Lexus indicates a long-term strategy to capture a larger share of the ultra-luxury market.
• Model Variety: Offering a range of Century models could attract a broader customer base, appealing to different preferences and needs.
• Brand Recognition: Expanding the lineup would help build brand recognition and establish Century as a prominent player in the luxury segment.
• Competitive Landscape: To compete with brands like Rolls-Royce and Bentley, Toyota may need to offer a more diverse portfolio of Century vehicles.
• Customer Demand: Analyzing customer feedback and market trends will help Toyota identify opportunities for new Century models.

Introducing additional models would reinforce Century’s status as an ultra-luxury brand. It would also give consumers more options within this exclusive segment, enhancing Toyota’s competitive edge.

8. How Does the Century GRMN Differ From the Standard Century?

The Century GRMN (Gazoo Racing Meister of Nürburgring) is a bespoke version of the standard Century, featuring unique paintwork, aeroparts, and a specially tuned suspension for enhanced performance. The GRMN version is a step above the standard Century model in terms of customization and performance enhancements.

Here are the key differences:

Feature	Standard Century	Century GRMN
Customization	Offers luxury features and options for customization.	Provides extensive bespoke customization options, including unique paintwork and aeroparts, allowing for a highly personalized vehicle.
Suspension Tuning	Standard suspension setup focused on comfort and ride quality.	Specially tuned suspension to remain flat and stable, minimizing body roll even at high speeds, enhancing performance and handling.
Exterior Design	Elegant and understated design reflecting traditional Japanese aesthetics.	Enhanced with aeroparts for a sportier and more aggressive appearance, setting it apart from the standard model.
Interior Features	Luxurious interior with high-quality materials and advanced technology for passenger comfort.	Premium interior with bespoke options, potentially including unique trims, seating, and technology upgrades.
Exclusivity	Positioned as an ultra-luxury vehicle with limited availability.	Even more exclusive due to the extensive customization and performance enhancements, appealing to discerning buyers seeking a unique vehicle.
Rear Door Design	Conventional rear door design.	Features a rail-less powered rear slide door that opens wider than those of minivans like the Alphard, providing enhanced access and a unique design element.
Performance Enhancements	Focus on providing a smooth and comfortable driving experience.	Upgraded performance characteristics, including improved handling and stability, making it suitable for high-speed driving.
Target Market	High-net-worth individuals seeking luxury, comfort, and prestige.	Affluent customers who desire a unique, high-performance luxury vehicle with personalized touches and enhanced driving dynamics.
Potential “Morizo Edition”	No specific edition beyond standard customization options.	May be offered as a fully customized “complete car” called the “Morizo Edition,” named after Akio Toyoda’s motorsport nickname, further enhancing its appeal and exclusivity.

The Century GRMN appeals to those seeking a unique, high-performance luxury vehicle with personalized touches and enhanced driving dynamics.

9. What Markets Will the Century SUV Be Available In?

The Century SUV is slated for availability in Europe, the Middle East, Asia, and the Americas, with both right- and left-hand-drive versions to cater to different markets. The availability of both right- and left-hand-drive models broadens its potential customer base and ensures compliance with local regulations.

Here’s a breakdown of the key markets and considerations:

Region	Details
Europe	Availability in key European markets, including potential for right-hand-drive in the UK and left-hand-drive in continental Europe.
Middle East	Presence in affluent Middle Eastern countries where luxury vehicles are highly sought after.
Asia	Focus on markets such as Japan, China, and Southeast Asian nations, with both right- and left-hand-drive options.
Americas	Availability in North America (including the United States and Canada) and potentially in select South American countries.
Drive Configuration	Offering both right- and left-hand-drive configurations to cater to the specific driving preferences and regulations of each region.
Distribution	Utilizing established Toyota distribution networks and partnerships to ensure efficient market entry and customer support.
Marketing Strategy	Tailoring marketing campaigns to highlight the unique features and luxury appeal of the Century SUV in each region.
Compliance	Adhering to local regulations and standards in each market to ensure vehicle compliance and customer satisfaction.

This strategic approach ensures that the Century SUV can effectively compete in various luxury markets, leveraging its unique features and brand prestige.

10. What Impact Will Century Have on Toyota’s Brand Image?

Positioning Century above Lexus will likely enhance Toyota’s brand image by showcasing its ability to compete in the ultra-luxury market, elevating its reputation for quality and innovation.

Here’s a more detailed analysis:

• Enhanced Prestige: By introducing a model line above Lexus, Toyota demonstrates its capability to produce vehicles that meet the highest standards of luxury and exclusivity.
• Technological Innovation: The Century line can serve as a platform for showcasing Toyota’s latest technological advancements, further solidifying its reputation as an innovator.
• Customer Perception: Success in the ultra-luxury segment can positively influence customer perception of Toyota’s entire product range, enhancing brand loyalty and attracting new customers.
• Competitive Advantage: The Century line provides a competitive edge by allowing Toyota to compete directly with established luxury brands, expanding its market reach and influence.
• Brand Value: A successful ultra-luxury line can significantly increase Toyota’s overall brand value, contributing to long-term growth and sustainability.

By strategically positioning the Century line, Toyota can elevate its brand image, attract new customers, and reinforce its position as a leader in the global automotive industry.

11. How Does millertoyota.net Serve Toyota Enthusiasts in Boise, Idaho?

millertoyota.net serves Toyota enthusiasts in Boise, Idaho, by providing detailed information, exceptional service, and access to a wide range of Toyota vehicles. We strive to meet the needs of our customers and provide a valuable resource for all things Toyota in the Boise area.

Here’s how we cater to the local community:

• Extensive Inventory: millertoyota.net offers a comprehensive selection of new and used Toyota vehicles, ensuring customers can find the perfect car to suit their needs and budget.
• Detailed Information: Our website provides detailed specifications, images, and videos of each model, allowing customers to make informed decisions.
• Exceptional Service: The dealership is committed to providing top-notch customer service, from sales to maintenance and repairs.
• Local Expertise: Located in Boise, Idaho, millertoyota.net understands the local market and can provide tailored advice and support.
• Community Engagement: We actively engage with the local community through events and sponsorships, demonstrating our commitment to the Boise area.

Whether you’re looking for a new Toyota, need service or repairs, or simply want to learn more about the brand, millertoyota.net is your go-to resource in Boise, Idaho.

12. What Are The Financing and Insurance Options Available at Miller Toyota?

Miller Toyota in Boise offers various financing and insurance options to help customers purchase their desired vehicle. These options are designed to provide convenience and flexibility, ensuring customers can find a plan that suits their budget and needs.

Here are the details:

• Financing Options:

  • Loan Programs: Competitive loan programs with flexible terms and rates.
  • Online Application: Easy online application process for pre-approval.
  • Trade-Ins: Assistance with trading in your current vehicle to lower the purchase price.

• Insurance Options:

  • Coverage Plans: Comprehensive coverage plans to protect your vehicle.
  • Customized Policies: Options to customize your policy based on your needs.
  • Expert Advice: Guidance from insurance specialists to help you choose the right plan.

• Additional Services:

  • Extended Warranties: Opportunities to purchase extended warranties for added peace of mind.
  • Service Contracts: Service contracts to cover maintenance and repair costs.
  • Financial Consultations: Personal financial consultations to discuss your options.

By offering a range of financing and insurance solutions, Miller Toyota ensures a smooth and accessible car-buying experience for all customers. For specific details and the most up-to-date information, please visit millertoyota.net or contact our finance department directly.

13. What Kind of Service and Maintenance Does Miller Toyota Offer?

Miller Toyota in Boise offers comprehensive service and maintenance to keep your Toyota running smoothly. We provide a wide range of services performed by certified technicians using genuine Toyota parts.

Here is an overview of our service and maintenance offerings:

• Routine Maintenance:
  • Oil changes
  • Tire rotations
  • Fluid checks and top-offs
  • Filter replacements
• Major Repairs:
  • Engine repairs
  • Transmission service
  • Brake repairs
  • Exhaust system repairs
• Diagnostic Services:
  • Advanced diagnostic equipment
  • Check engine light diagnostics
  • Electrical system diagnostics
• Additional Services:
  • Wheel alignment
  • Battery service
  • Air conditioning service
  • Scheduled maintenance packages
• Parts and Accessories:
  • Genuine Toyota parts
  • Aftermarket accessories
  • Tire sales and installation

To ensure your Toyota receives the best care, our certified technicians stay up-to-date with the latest training and technology. We are committed to providing reliable and efficient service to keep your vehicle in top condition. Schedule your service appointment today by visiting millertoyota.net.

14. How Can I Schedule a Service Appointment at Miller Toyota?

Scheduling a service appointment at Miller Toyota in Boise is easy and convenient. You can book your appointment online or by phone, ensuring your Toyota receives the care it needs without delay.

Here are the methods to schedule your service:

• Online Scheduling:
  1. Visit the Miller Toyota website: millertoyota.net
  2. Navigate to the “Service” section
  3. Click on “Schedule Service”
  4. Follow the prompts to select your vehicle information, desired services, and preferred appointment time.
• Phone Scheduling:
  1. Call our service department at +1 (208) 376-8888
  2. Speak with a service advisor to discuss your needs and schedule an appointment.
• Walk-Ins:
  • While appointments are recommended, we do accept walk-ins based on availability.
• Confirmation:
  • You will receive a confirmation email or phone call with the details of your appointment.
• Additional Tips:
  • Have your vehicle information (make, model, year) ready.
  • Describe the issue or service needed in detail.
  • Check for any available service specials or coupons on our website.

Miller Toyota is committed to providing a hassle-free service experience. Whether you prefer to schedule online or by phone, we are here to assist you with your Toyota service needs.

15. What Special Offers Are Currently Available at Miller Toyota?

Miller Toyota in Boise frequently offers special promotions and discounts on new and used vehicles, as well as service and parts. These offers are designed to provide added value to our customers and make Toyota ownership more affordable.

Here are some typical special offers you might find:

• New Vehicle Specials:
  • Discounts on select new Toyota models
  • Low APR financing
  • Lease deals
• Used Vehicle Specials:
  • Reduced prices on certified pre-owned vehicles
  • Special financing rates
  • Warranty offers
• Service Specials:
  • Discounts on oil changes
  • Tire rotations
  • Brake service
  • Alignment services
• Parts Specials:
  • Discounts on genuine Toyota parts
  • Accessory packages
  • Installation deals

To stay informed about the latest special offers, we recommend the following:

1. Visit our website: millertoyota.net and check the “Specials” section
2. Sign up for our email newsletter to receive updates directly in your inbox
3. Follow us on social media for announcements and exclusive deals
4. Contact our sales or service department to inquire about current promotions

Miller Toyota is dedicated to providing great value to our customers. By taking advantage of our special offers, you can save money on your next Toyota purchase or service.

16. Can I Order Genuine Toyota Parts Through Miller Toyota?

Yes, you can order genuine Toyota parts through Miller Toyota in Boise. Using genuine parts ensures the quality, reliability, and performance of your vehicle.

Here’s how you can order:

• Online:
  1. Visit millertoyota.net and go to the “Parts” section.
  2. Use the online parts catalog to find the specific parts you need.
  3. Fill out the parts request form with your vehicle information and the parts you are looking for.
  4. Submit the form, and a parts specialist will contact you to confirm your order and provide pricing.
• Phone:
  1. Call our parts department directly at +1 (208) 376-8888
  2. Speak with a parts specialist who can assist you in identifying the correct parts for your vehicle.
  3. Provide your vehicle’s VIN (Vehicle Identification Number) to ensure accurate parts selection.
• In Person:
  1. Visit our parts department at Miller Toyota, located at 208 N Maple Grove Rd, Boise, ID 83704, United States.
  2. Speak with a parts specialist to discuss your needs and place your order.

Benefits of Using Genuine Toyota Parts:

• Quality: Genuine Toyota parts are manufactured to Toyota’s exact specifications, ensuring high quality and durability.
• Warranty: Genuine parts come with a warranty, providing added peace of mind.
• Compatibility: Designed specifically for your Toyota vehicle, ensuring a perfect fit and optimal performance.
• Performance: Using genuine parts helps maintain the performance and longevity of your Toyota.

Miller Toyota is committed to providing our customers with the best possible parts and service. Order your genuine Toyota parts today to keep your vehicle running at its best.

17. Does Miller Toyota Offer Trade-In Options for My Current Car?

Yes, Miller Toyota in Boise offers trade-in options for your current vehicle. Trading in your car is a convenient way to reduce the purchase price of a new or used Toyota.

Here’s how the trade-in process works:

1. Online Appraisal:
   • Visit millertoyota.net and navigate to the “Trade-In” section.
   • Use our online appraisal tool to get an estimated value for your vehicle.
   • Provide accurate information about your car’s make, model, year, mileage, and condition.
2. In-Person Evaluation:
   • Bring your vehicle to Miller Toyota for a professional evaluation.
   • Our appraisers will inspect your car’s condition, both inside and out.
   • We will consider factors such as market demand, vehicle history, and any necessary repairs.
3. Receive Offer:
   • Based on the evaluation, we will provide you with a trade-in offer.
   • This offer can be used as credit towards the purchase of a new or used Toyota from our dealership.
4. Negotiation:
   • We are open to discussing the trade-in value to ensure you receive a fair offer.
5. Finalize the Trade-In:
   • If you accept the offer, the trade-in value will be applied to your new vehicle purchase.
   • We will handle all the necessary paperwork and documentation.

Tips for a Successful Trade-In:

• Clean your car thoroughly, both inside and out.
• Gather all relevant documents, including your vehicle’s title, registration, and service records.
• Be honest about your car’s condition and any known issues.
• Research the market value of your vehicle to have a realistic expectation.

Miller Toyota strives to make the trade-in process as smooth and transparent as possible. Trading in your car with us can save you time and money on your next vehicle purchase.

18. What Community Involvement Does Miller Toyota Have in Boise?

Miller Toyota is actively involved in the Boise community through various sponsorships, charitable contributions, and community events. We believe in giving back to the community that supports us.

Here are some of the ways Miller Toyota engages with the Boise community:

• Sponsorships:
  • Supporting local sports teams and leagues
  • Sponsoring community events and festivals
  • Partnering with local schools and educational programs
• Charitable Contributions:
  • Donating to local charities and non-profit organizations
  • Participating in fundraising events
  • Supporting local food banks and shelters
• Community Events:
  • Hosting car shows and community events at our dealership
  • Participating in local parades and celebrations
  • Supporting community initiatives and programs
• Environmental Initiatives:
  • Promoting eco-friendly practices within our dealership
  • Supporting local environmental conservation efforts
  • Encouraging sustainable transportation options
• Employee Volunteerism:
  • Encouraging our employees to volunteer in the community
  • Organizing employee volunteer events

Miller Toyota is committed to being a responsible and engaged member of the Boise community. We believe that by supporting local initiatives and organizations, we can help make Boise a better place to live and work. We are proud to be a part of the Boise community and look forward to continuing our involvement in the years to come.

19. What Are the Business Hours and Location of Miller Toyota in Boise?

Miller Toyota is conveniently located in Boise, Idaho, and offers flexible business hours to accommodate our customers’ needs.

Here are our business hours and location details:

• Address: 208 N Maple Grove Rd, Boise, ID 83704, United States
• Phone: +1 (208) 376-8888
• Website: millertoyota.net
• Sales Hours:
  • Monday – Saturday: 9:00 AM to 8:00 PM
  • Sunday: Closed
• Service Hours:
  • Monday – Friday: 7:30 AM to 6:00 PM
  • Saturday: 8:00 AM to 5:00 PM
  • Sunday: Closed
• Parts Hours:
  • Monday – Friday: 7:30 AM to 6:00 PM
  • Saturday: 8:00 AM to 5:00 PM
  • Sunday: Closed

Miller Toyota is easily accessible from major roads and highways in the Boise area. Our convenient location and extended hours make it easy for you to visit us for all your Toyota needs. Whether you’re looking to purchase a new car, schedule service, or order parts, our team is here to assist you.

20. How Can I Contact Miller Toyota for More Information?

Contacting Miller Toyota in Boise for more information is easy. We offer several convenient ways for you to get in touch with us.

Here are the various contact methods:

• Phone:
  • Call our main line at +1 (208) 376-8888 to speak with a representative.
  • Our knowledgeable staff can answer your questions and provide assistance.
• Online Contact Form:
  • Visit millertoyota.net and go to the “Contact Us” page.
  • Fill out the contact form with your name, email, phone number, and message.
  • Submit the form, and we will get back to you promptly.
• Email:
  • Send an email to our customer service department at customerservice@millertoyota.net
  • Include your questions and contact information in the email.
• Live Chat:
  • Look for the live chat option on our website for immediate assistance.
  • Chat with a representative in real-time to get answers to your questions.
• In Person:
  • Visit our dealership at 208 N Maple Grove Rd, Boise, ID 83704, United States.
  • Speak with a member of our team to get the information you need.
• Social Media:
  • Connect with us on social media platforms such as Facebook, Instagram, and Twitter.
  • Send us a message or leave a comment, and we will respond as soon as possible.

Miller Toyota is committed to providing excellent customer service. Whether you have questions about our vehicles, services, or special offers, we are here to help. Contact us today, and let us assist you with your Toyota needs.

FAQ Section

Q: Is Century the luxury brand of Toyota?

Yes, Century is the luxury brand of Toyota, positioned above Lexus, offering ultra-luxurious vehicles with bespoke customization options and superior performance.

Q: How does the Century differ from Lexus?

Century stands apart from Lexus with its rich heritage as Japan’s top domestic luxury car, exclusive customization options, and a focus on rear passenger comfort, setting it in the ultra-luxury segment.

Q: What are some key features of the Toyota Century SUV?

Key features include bespoke customization options, a luxurious interior, a rail-less powered rear door, specially tuned suspension, and a 406-hp 3.5-liter V6 hybrid engine with all-wheel drive.

Q: Where can I purchase a Toyota Century?

The Toyota Century is available in select markets including Europe, the Middle East, Asia, and the Americas; it’s best to inquire with authorized Toyota dealers in these regions for availability and ordering information.

Q: What is the price range for the Toyota Century?

The standard Toyota Century starts around $170,000, while the bespoke GRMN version can cost approximately $220,000, depending on customization options.

Q: What engine does the Toyota Century have?

The Toyota Century features a 406-hp 3.5-liter V6 hybrid engine with all-wheel drive, blending performance with efficiency.

Q: Is Toyota planning to expand the Century lineup?

While currently focused on the Century SUV, Toyota may introduce additional models to the Century lineup in the future to solidify its position as an ultra-luxury brand.

Q: How does the Century GRMN differ from the standard Century?

The Century GRMN is a bespoke version with unique paintwork, aeroparts, and a specially tuned suspension for enhanced performance, setting it apart from the standard model.

Q: What impact will Century have on Toyota’s brand image?

Positioning