Toyota’s sales performance in 2024 is a key indicator of the brand’s strength and customer preference. At millertoyota.net, we understand the importance of staying informed, and we’re here to provide you with a comprehensive overview of Toyota’s 2024 sales figures, market insights, and what it means for you, especially if you’re in the Boise, Idaho area. Let’s explore Toyota’s achievements and discuss how Miller Toyota can assist you in finding your ideal Toyota vehicle. You’ll also discover information about certified pre-owned cars, the latest models, and vehicle maintenance.
1. What Were Toyota’s Total Car Sales In 2024?
Toyota Motor North America (TMNA) reported total U.S. sales of 2,332,623 vehicles for the year 2024, marking a 3.7 percent increase compared to 2023. This impressive number underscores Toyota’s continued dominance in the automotive market, driven by a diverse lineup of vehicles and a strong commitment to innovation.
Digging Deeper into the Sales Numbers
The 2,332,623 vehicles sold by Toyota in the U.S. throughout 2024 represents a substantial achievement. Here’s a closer look at what contributed to this success:
- Growth in Electrified Vehicles: One of the most significant factors was the surge in sales of electrified vehicles. Toyota’s electrified vehicle sales reached 1,006,461 units, a 53.1 percent increase from the previous year.
- Consistent Retail Performance: Toyota has maintained its position as the number one retail brand for passenger cars for the 13th consecutive year, highlighting its appeal to individual consumers.
- Strong SUV Sales: The RAV4 continued to be a top performer, maintaining its position as the best-selling SUV in the U.S. for the 8th consecutive year.
How Does This Impact You in Boise, Idaho?
For residents in Boise, Idaho, these sales figures translate to several benefits:
- Wide Availability: With such high sales numbers, you can be confident that the latest Toyota models are readily available at dealerships like Miller Toyota.
- Strong Resale Value: Toyota’s reputation for reliability and high sales volumes contribute to strong resale values, making it a smart investment.
- Access to Electrified Options: As Toyota’s electrified vehicle sales continue to grow, you’ll have more choices when it comes to hybrid, plug-in hybrid, and electric vehicles.
Miller Toyota: Your Local Resource for Toyota Vehicles
At Miller Toyota, located in Boise, we offer a wide selection of Toyota vehicles to meet your needs. Whether you’re interested in the fuel-efficient Prius, the versatile RAV4, or the powerful Tundra, our knowledgeable staff can help you find the perfect vehicle. We are located at 208 N Maple Grove Rd, Boise, ID 83704, United States. You can also reach us by phone at +1 (208) 376-8888 or visit our website at millertoyota.net.
2. How Did Toyota’s Electrified Vehicle Sales Perform In 2024?
Toyota’s electrified vehicle sales reached an all-time high of 1,006,461 units in 2024, marking a significant 53.1 percent increase year-over-year. Electrified vehicles now account for 43.1 percent of Toyota’s total sales volume, demonstrating the company’s commitment to a sustainable future.
Breaking Down the Electrified Vehicle Sales
This impressive growth in electrified vehicle sales can be attributed to several factors:
- Diverse Electrified Lineup: Toyota offers 30 electrified vehicle options across the Toyota and Lexus brands, the most among any automaker.
- Consumer Demand: Increasing consumer awareness of the benefits of hybrid and electric vehicles has fueled demand for Toyota’s electrified models.
- Technological Advancements: Toyota’s continuous innovation in hybrid and electric technology has resulted in vehicles that offer excellent performance, fuel efficiency, and reliability.
Popular Electrified Models
Several Toyota and Lexus electrified models contributed to the overall success:
- Toyota RAV4 Hybrid and Prime: The RAV4 Hybrid and RAV4 Prime continue to be popular choices, offering a combination of fuel efficiency and versatility. Sales of the RAV4 HEV were up 29.3 percent, while the RAV4 PHEV saw an increase of 19.3 percent.
- Toyota Prius: The iconic Prius remains a top seller, with sales up 17.5 percent.
- Lexus RX Hybrid and Plug-In Hybrid: The Lexus RX Hybrid and RX Plug-In Hybrid models also experienced strong growth, with the RX HEV up 30.1 percent and the RX PHEV up a remarkable 547.6 percent.
Benefits for Boise Drivers
Living in Boise, Idaho, and choosing a Toyota electrified vehicle offers several advantages:
- Fuel Savings: Hybrid and electric vehicles can significantly reduce your fuel costs, saving you money at the pump.
- Environmental Benefits: Electrified vehicles produce fewer emissions, helping to improve air quality in the Boise area.
- Government Incentives: You may be eligible for federal and state tax credits or rebates when you purchase or lease a Toyota electrified vehicle.
Explore Electrified Options at Miller Toyota
At Miller Toyota, we’re committed to helping you find the perfect electrified vehicle to suit your needs. Visit our dealership to explore our wide selection of hybrid, plug-in hybrid, and electric models. Our friendly and knowledgeable staff can answer your questions and help you make an informed decision.
3. How Did The Toyota Brand Perform Overall In 2024?
The Toyota brand is projected to be the number one retail brand for the 13th consecutive year, underscoring its enduring popularity and reliability among consumers. This achievement is a testament to Toyota’s commitment to quality, innovation, and customer satisfaction.
Key Highlights for the Toyota Brand in 2024
- Number One Retail Brand: Toyota’s consistent performance as the top retail brand demonstrates its ability to attract and retain customers.
- Passenger Car Leadership: Toyota is also projected to be the number one retail brand for passenger cars for the 13th consecutive year, highlighting the strength of its sedan lineup.
- Affordable Options: Toyota offers six brand vehicles starting under $30,000, making it accessible to a wide range of buyers.
- Strong Accessory Sales: Toyota’s accessory sales exceeded $1 billion, indicating strong customer engagement and customization.
Top-Performing Toyota Models
Several Toyota models stood out in 2024:
- Camry: The Camry remained the number one passenger car in America for the 23rd consecutive year, a testament to its enduring popularity and reliability.
- Tacoma: The Tacoma continued its reign as the number one small pickup in America for the 20th consecutive year, appealing to truck buyers with its ruggedness and versatility.
- RAV4: The RAV4 maintained its position as the best-selling SUV in the U.S. for the 8th consecutive year, thanks to its combination of fuel efficiency, practicality, and style.
Benefits for Toyota Owners in Boise
Owning a Toyota in Boise, Idaho, offers several advantages:
- Reliability: Toyota vehicles are known for their reliability and longevity, reducing the likelihood of costly repairs.
- Resale Value: Toyota’s strong reputation and high demand contribute to excellent resale values, making it a smart investment.
- Local Service and Support: Miller Toyota provides comprehensive service and support for Toyota vehicles, ensuring that your vehicle stays in top condition.
Discover the Toyota Advantage at Miller Toyota
At Miller Toyota, we’re proud to offer a wide selection of Toyota vehicles to meet your needs. Whether you’re looking for a fuel-efficient sedan, a versatile SUV, or a rugged pickup truck, our knowledgeable staff can help you find the perfect vehicle. Visit our dealership today to experience the Toyota advantage.
4. How Did Lexus Perform In 2024?
Lexus achieved its best-ever full-year sales result in its 35-year history in 2024. This milestone reflects the brand’s commitment to luxury, performance, and customer satisfaction.
Key Highlights for Lexus in 2024
- Record Sales: Lexus’s record sales performance underscores its growing popularity among luxury car buyers.
- Electrified Growth: Lexus’s electrified vehicle sales reached 123,035 units, up 34.4 percent, representing 35.6 percent of total sales volume.
- RX Leadership: The RX is projected to be the top-selling mid-luxury SUV for the 26th consecutive year, demonstrating its enduring appeal and market dominance.
Popular Lexus Models
Several Lexus models contributed to the brand’s success:
- RX: The RX continues to be a top seller, offering a combination of luxury, comfort, and performance.
- NX Hybrid and Plug-In Hybrid: The NX Hybrid and NX Plug-In Hybrid models experienced strong growth, with the NX HEV up 26.6 percent and the NX PHEV up 19.7 percent.
- ES Hybrid: The ES Hybrid also saw significant growth, with sales up 45.8 percent.
Benefits for Lexus Owners in Boise
Owning a Lexus in Boise, Idaho, offers several advantages:
- Luxury and Comfort: Lexus vehicles are known for their luxurious interiors, comfortable rides, and advanced technology.
- Performance: Lexus vehicles offer a refined driving experience with responsive engines and smooth handling.
- Exclusive Service: Lexus owners enjoy exclusive service and support, ensuring a premium ownership experience.
Experience Lexus Luxury at Miller Toyota
At Miller Toyota, we’re proud to offer a selection of Lexus vehicles to meet your needs. Visit our dealership to experience the luxury and performance of Lexus. Our knowledgeable staff can help you find the perfect vehicle to suit your lifestyle.
5. How Did Toyota’s Truck And Suv Sales Fare In 2024?
Toyota’s truck and SUV sales remained strong in 2024, driven by the popularity of models like the RAV4, Tacoma, and Tundra. These vehicles appeal to a wide range of buyers with their versatility, capability, and reliability.
SUV Sales Highlights
- RAV4: The RAV4 continued to be the best-selling SUV in the U.S. for the 8th consecutive year. Total RAV4 sales were up 9.3 percent, with the RAV4 HEV up 29.3 percent and the RAV4 PHEV up 19.3 percent.
- Corolla Cross: The Corolla Cross also experienced strong growth, with sales up 30.8 percent and the Corolla Cross HEV up 128.6 percent.
- Grand Highlander: The Grand Highlander saw a significant increase in sales, up 49.3 percent.
- Sequoia: The Sequoia also experienced growth, with sales up 17.6 percent.
Truck Sales Highlights
- Tacoma: The Tacoma remained the number one small pickup in America for the 20th consecutive year.
- Tundra: The Tundra saw a significant increase in sales, up 27.4 percent, with the Tundra HEV up 22.1 percent.
Why Are Trucks and SUVs So Popular?
Trucks and SUVs continue to be popular choices for several reasons:
- Versatility: Trucks and SUVs offer versatility for hauling cargo, transporting passengers, and navigating various road conditions.
- Capability: Trucks and SUVs provide the capability to handle off-road adventures, tow trailers, and tackle challenging weather conditions.
- Safety: Many trucks and SUVs come equipped with advanced safety features, providing added peace of mind for drivers and passengers.
Find Your Perfect Truck or SUV at Miller Toyota
At Miller Toyota, we offer a wide selection of Toyota trucks and SUVs to meet your needs. Whether you’re looking for a fuel-efficient SUV for your daily commute or a rugged truck for your weekend adventures, our knowledgeable staff can help you find the perfect vehicle.
6. What Investments Is Toyota Making In Electrification?
Toyota is making significant investments in electrification to meet the growing demand for hybrid and electric vehicles. Since 2020, TMNA has announced new investments of nearly $21 billion into its U.S. manufacturing operations to support electrification efforts.
Key Investments
- North Carolina Battery Plant: Toyota is investing $13.9 billion in a new battery production facility in North Carolina to meet the future demands of its customers.
- Manufacturing Upgrades: Toyota is upgrading its existing manufacturing facilities to produce more hybrid and electric vehicles.
- Research and Development: Toyota is investing in research and development to develop new battery technologies and improve the performance of its electrified vehicles.
Impact of These Investments
These investments will have several positive impacts:
- Increased Production: Toyota will be able to produce more hybrid and electric vehicles to meet the growing demand.
- Job Creation: The new battery plant in North Carolina will create thousands of new jobs.
- Technological Advancements: Toyota’s investments in research and development will lead to new and improved electrified vehicle technologies.
Benefits for Boise Consumers
As Toyota’s investments in electrification come to fruition, consumers in Boise will benefit from:
- More Choices: A wider selection of hybrid and electric vehicles will be available at dealerships like Miller Toyota.
- Improved Performance: Toyota’s electrified vehicles will offer improved performance, range, and fuel efficiency.
- Lower Emissions: The increased adoption of electrified vehicles will help to reduce emissions and improve air quality in the Boise area.
Stay Informed with Miller Toyota
At Miller Toyota, we’re committed to keeping you informed about Toyota’s latest developments in electrification. Visit our website or dealership to learn more about our hybrid and electric vehicle options.
7. How Is Toyota Enhancing The Customer Experience Through Digital Retail Platforms?
Toyota is enhancing the customer experience through the successful rollout of digital retail platforms, Smartpath for Toyota and Monogram for Lexus, as well as the ramp-up of Smartpath and Monogram Service. These platforms make it easier for customers to shop for, purchase, and service their vehicles online.
Benefits of Smartpath and Monogram
- Convenience: Customers can browse inventory, configure vehicles, and apply for financing from the comfort of their own homes.
- Transparency: Pricing and financing terms are clearly displayed, providing customers with greater transparency.
- Efficiency: The online process streamlines the purchase and service experience, saving customers time.
Smartpath for Toyota
Smartpath allows Toyota customers to:
- Browse available inventory at participating dealerships.
- Customize their vehicle with desired features and options.
- Get a personalized price quote.
- Apply for financing and get pre-approved.
- Schedule a test drive or arrange for delivery.
Monogram for Lexus
Monogram offers Lexus customers similar benefits, with a focus on providing a premium and personalized experience:
- Exclusive access to Lexus inventory.
- Personalized vehicle recommendations based on customer preferences.
- Concierge service to assist with the online process.
- Seamless integration with the dealership for a smooth transaction.
How This Benefits Boise Customers
For customers in Boise, Idaho, these digital retail platforms offer several advantages:
- Shop from Anywhere: You can browse Miller Toyota’s inventory and start the purchase process from the comfort of your home or office.
- Save Time: The online process can save you time at the dealership, making the purchase or service experience more efficient.
- Compare Options: You can easily compare different models, trims, and options to find the perfect vehicle for your needs.
Experience the Convenience of Online Shopping at Miller Toyota
Visit millertoyota.net to explore our inventory and learn more about Smartpath. Our friendly staff is available to answer your questions and assist you with the online process.
8. How Does Toyota Maintain Competitive Pricing?
Toyota maintains competitive pricing through efficient manufacturing processes, value engineering, and a commitment to providing customers with affordable vehicles. Despite offering advanced technology and high-quality vehicles, Toyota strives to keep its prices competitive in the market.
Factors Contributing to Competitive Pricing
- Efficient Manufacturing: Toyota’s renowned production system, known as the Toyota Production System (TPS), emphasizes efficiency and waste reduction, helping to lower manufacturing costs.
- Value Engineering: Toyota engineers focus on designing vehicles that deliver maximum value for the price, balancing performance, features, and cost.
- Economies of Scale: Toyota’s high sales volumes allow it to achieve economies of scale, reducing the per-unit cost of production.
Affordable Toyota Models
Toyota offers a range of affordable models to meet the needs of budget-conscious buyers:
- Toyota Corolla: The Corolla is a popular choice for its fuel efficiency, reliability, and affordable price.
- Toyota Yaris: The Yaris offers excellent fuel economy and a low starting price, making it a great option for first-time buyers.
- Toyota C-HR: The C-HR combines stylish design with affordability, appealing to younger buyers.
Benefits for Boise Buyers
For buyers in Boise, Idaho, Toyota’s competitive pricing means:
- Affordable Options: You can find a Toyota vehicle that fits your budget without sacrificing quality or features.
- Value for Money: Toyota vehicles offer excellent value for money, with a reputation for reliability and longevity.
- Competitive Financing: Miller Toyota offers competitive financing options to make it easier to afford your dream car.
Find Affordable Toyota Options at Miller Toyota
Visit our website or dealership to explore our wide selection of Toyota vehicles and find the perfect one to fit your budget. Our knowledgeable staff can help you find the best deals and financing options.
9. What Makes Toyota Certified Used Vehicles Stand Out?
Toyota Certified Used Vehicles (TCUV) stand out due to their rigorous inspection process, comprehensive warranty coverage, and exceptional value. The Toyota Certified Used Vehicle program remains the top-seller of certified used vehicles for the 16th consecutive year, and sold its 8 millionth vehicle since launching in 1996. Also launched Silver Certification to attract new customers. These vehicles offer a reliable and affordable alternative to buying a new car.
Key Benefits of Toyota Certified Used Vehicles
- Rigorous Inspection: Each TCUV undergoes a 160-point (or more) inspection to ensure it meets Toyota’s high standards for quality and safety.
- Comprehensive Warranty: TCUVs come with a comprehensive warranty that covers major components, providing added peace of mind.
- CARFAX Vehicle History Report: A CARFAX Vehicle History Report is provided with each TCUV, giving you valuable information about the vehicle’s past.
- Roadside Assistance: TCUVs come with roadside assistance coverage, providing help when you need it most.
Silver Certification
The launch of Silver Certification aims to attract new customers by offering a more budget-friendly option within the TCUV program. These vehicles undergo a slightly less rigorous inspection process compared to the standard TCUV program, allowing for a lower price point.
Benefits for Boise Buyers
For buyers in Boise, Idaho, TCUVs offer several advantages:
- Affordability: TCUVs are typically more affordable than new cars, making them a great option for budget-conscious buyers.
- Reliability: The rigorous inspection process ensures that TCUVs are in excellent condition and ready to provide years of reliable service.
- Peace of Mind: The comprehensive warranty and roadside assistance coverage provide added peace of mind.
Find Your Perfect TCUV at Miller Toyota
Visit our website or dealership to explore our wide selection of Toyota Certified Used Vehicles. Our knowledgeable staff can help you find the perfect TCUV to fit your needs and budget.
10. What New Toyota And Lexus Models Are Coming In 2025?
Toyota and Lexus are preparing for a busy 2025 with the introduction of approximately 24 all-new, refreshed, or special edition vehicles. This diverse lineup will cater to a wide range of tastes and preferences, further solidifying Toyota’s position as a leader in the automotive industry.
Anticipated New Models and Updates
While specific details about all 24 models have not been released, here are some anticipated updates and new models:
- Toyota Camry: A redesigned Camry is expected, building on the success of this popular sedan.
- Toyota Tacoma: The Tacoma may receive updates to further enhance its capabilities and appeal.
- Lexus RX: The RX is likely to receive new features and technologies to maintain its position as a top-selling mid-luxury SUV.
- Electric Vehicles: Toyota and Lexus are expected to expand their electric vehicle offerings with new models and improved technology.
How This Benefits Boise Car Buyers
For car buyers in Boise, Idaho, the introduction of these new models and updates means:
- More Choices: You’ll have a wider selection of Toyota and Lexus vehicles to choose from.
- Advanced Technology: The new models will feature the latest technology, including advanced safety features, infotainment systems, and fuel-efficient powertrains.
- Fresh Designs: The refreshed models will sport updated designs, keeping Toyota and Lexus vehicles looking modern and stylish.
Stay Tuned for Updates from Miller Toyota
Visit millertoyota.net regularly for the latest updates on new Toyota and Lexus models coming in 2025. Our knowledgeable staff will be happy to provide you with more information and help you pre-order your dream car.
FAQ: Toyota Sales and Information
1. How can I find a specific Toyota model at Miller Toyota?
You can explore our inventory online at millertoyota.net or visit our dealership in person at 208 N Maple Grove Rd, Boise, ID 83704.
2. What are the benefits of buying a Toyota Certified Used Vehicle (TCUV)?
TCUVs undergo a rigorous inspection, come with a comprehensive warranty, and include a CARFAX Vehicle History Report, providing added peace of mind.
3. How can I schedule a service appointment at Miller Toyota?
You can schedule a service appointment online through our website or by calling us at +1 (208) 376-8888.
4. What financing options are available at Miller Toyota?
We offer a variety of financing options to fit your budget. You can apply for financing online or speak with our finance team to learn more.
5. How can I stay updated on the latest Toyota news and promotions?
Visit millertoyota.net regularly and follow us on social media for the latest updates.
6. Does Miller Toyota offer online shopping?
Yes, through Smartpath for Toyota and Monogram for Lexus, you can browse inventory, configure vehicles, and apply for financing online.
7. What makes Toyota a reliable brand?
Toyota is known for its commitment to quality, durability, and customer satisfaction, resulting in vehicles that are built to last.
8. Are there any government incentives for purchasing an electrified Toyota vehicle?
Depending on your location and the specific vehicle, you may be eligible for federal and state tax credits or rebates. Check with your local government for more information.
9. How can I contact Miller Toyota?
You can reach us by phone at +1 (208) 376-8888, visit our website at millertoyota.net, or stop by our dealership at 208 N Maple Grove Rd, Boise, ID 83704.
10. What are the key factors contributing to Toyota’s sales success?
Toyota’s sales success is driven by its diverse lineup, commitment to innovation, focus on customer satisfaction, and competitive pricing.
By understanding these key aspects of Toyota’s performance and offerings, you can make an informed decision when choosing your next vehicle. At Miller Toyota, we’re here to help you every step of the way.
Your Next Steps with Miller Toyota
Ready to explore the world of Toyota? Here’s how you can take the next steps with Miller Toyota:
- Visit millertoyota.net: Browse our extensive inventory of new and used Toyota vehicles.
- Schedule a Test Drive: Experience the Toyota difference firsthand by scheduling a test drive.
- Contact Us: Have questions or need assistance? Call us at +1 (208) 376-8888 or visit our dealership in Boise.
We look forward to helping you find the perfect Toyota to fit your needs and lifestyle!
