The 2024 Toyota Tacoma was unveiled in Puako, Hawaii, marking the fourth generation of the best-selling mid-size pickup of the past 18 years. This significant launch event in Toyota Hawaii showcased the truck’s redesigned features, enhanced off-road capabilities, and powerful new engine options.
2024 Toyota Tacoma: Redefining the Mid-Size Pickup in Hawaii
The all-new Tacoma, built on Toyota’s TNGA-F global truck platform, boasts significant improvements designed to solidify its position in the competitive mid-size pickup market. A key upgrade is the available multilink rear suspension, promising a smoother and more controlled ride both on and off-road.
Under the hood, Toyota Hawaii introduces two new powerful and efficient four-cylinder powertrains. The standard i-FORCE turbocharged 2.4-liter engine delivers up to 278 horsepower and 317 lb.-ft. of torque. For those seeking even greater performance, the available i-FORCE MAX turbocharged 2.4-liter hybrid powertrain generates an impressive 326 horsepower and 465 lb.-ft. of torque.
Trailhunter: Conquer Any Terrain in Your Toyota Hawaii Truck
Toyota’s commitment to off-road enthusiasts is evident in the all-new Trailhunter grade. This factory-developed overlanding rig is equipped with integrated off-road components from industry leaders like ARB, Old Man Emu, and RIGID. This collaboration ensures the Trailhunter is ready for any adventure right out of the showroom. This focus on adventure aligns perfectly with the active lifestyle embraced in Hawaii.
Toyota’s Commitment to a Sustainable Future in Hawaii
The Tacoma i-FORCE MAX, proudly bearing the Beyond Zero badge, reinforces Toyota’s dedication to a carbon-neutral future. This hybrid option allows drivers to experience the power and capability of a truck while minimizing their environmental impact. Toyota’s diverse lineup of electrified vehicles offers Hawaii drivers a variety of choices for a greener driving experience.
Engineered for North America, Premiered in Toyota Hawaii
Designed, engineered, and assembled for North America, the 2024 Tacoma’s world premiere in Hawaii underscores the importance of this market for Toyota. The selection of Hawaii as the launch location highlights the state’s rugged terrain and adventurous spirit, a perfect backdrop for showcasing the Tacoma’s capabilities.
The Future of Mid-Size Trucks is Here in Toyota Hawaii
The 2024 Toyota Tacoma arrives later this year, promising to continue its reign as a leader in the mid-size pickup segment. With its enhanced capabilities, powerful engine options, and commitment to sustainability, the new Tacoma is poised to meet the demands of drivers in Hawaii and beyond.
