Performance Brokerage Services, a leading dealership brokerage firm in North America, has successfully facilitated the sale of Coos Bay Toyota, located in Oregon. Lee and Guy Hawthorne, the previous owners, have passed the torch to Mario Hernandez and Teton Auto Group, marking a significant transition for the well-established dealership.
Coos Bay Toyota, a cornerstone of the community since its establishment in 1981, has been under the dedicated ownership and operation of the Hawthorne brothers for over four decades. Their commitment to customer satisfaction and quality service is reflected in the dealership receiving Toyota’s prestigious President’s Award in both 2013 and 2019, accolades that highlight their operational excellence and customer-centric approach within the Toyota network.
The sale was managed by Jesse Stopnitzky from Performance Brokerage Services, the exclusive agent for the transaction and the Western Partner for the firm. Performance Brokerage Services has an extensive track record in the automotive dealership sector, having advised on over 250 dealership sales in the last 5 years. In a statement, Stopnitzky acknowledged, “Representing the Hawthorne family in this sale of Coos Bay Toyota was an honor. Lee and Guy cultivated a dealership known for its family-like environment and unwavering commitment to first-class customer service over many years. We extend our best wishes to them for a well-deserved retirement and appreciate their confidence in our firm to manage this important transaction.”
The new owners, Teton Auto Group, founded in 2005 by Mario Hernandez and Jim Parker, are poised to continue the legacy of Coos Bay Toyota. Starting with their first dealership in Idaho Falls, Teton Auto Group has strategically expanded its footprint across Oregon, Nevada, Colorado, and Washington. This acquisition of Coos Bay Toyota represents their ninth dealership and further strengthens their presence in the Toyota market, adding to their existing portfolio which includes Honda, Ford, and Volkswagen dealerships.
Teton Auto Group is known for its strong community involvement, prioritizing support for local education and youth programs in each area they operate. This community-focused philosophy suggests a promising future for Coos Bay Toyota under their ownership, indicating a continued commitment to both customer service and local engagement.
Coos Bay Toyota will remain at its current address at 2001 North Bayshore Drive in Coos Bay, Oregon, ensuring continuity for its customer base and the local community. The acquisition signals a new chapter for the dealership, promising continued service and community support under the Teton Auto Group banner.