Your Trusted Ashland Honda and Toyota Dealership in Ashland, WI

Marthaler Honda Toyota is more than just a dealership; we’re your neighbors in Ashland, Wisconsin, dedicated to serving you with exceptional care and expertise. Located conveniently in Ashland, we proudly extend our services to nearby communities including Duluth, Superior, Rhinelander, Ironwood, and beyond, welcoming customers from Wisconsin, Michigan, and Minnesota. We’ve earned the President’s Award from both Honda and Toyota, a testament to our unwavering commitment to customer satisfaction. Discover the Marthaler Honda Toyota difference and become part of our growing family today.

Explore New Honda and Toyota Models and Quality Used Vehicles

Whether you’re seeking a brand-new Honda or Toyota or a reliable pre-owned vehicle, Marthaler Honda Toyota offers an extensive inventory to meet your needs. Families on the go will appreciate popular SUV models like the versatile Honda CR-V, the spacious Honda Pilot, and the adventurous Toyota RAV4. For those needing robust capability and style, test drive the powerful Toyota Tundra or the agile Toyota Tacoma pickup trucks.

Beyond our new Honda and Toyota lineups, we provide a diverse selection of high-quality used vehicles. Our pre-owned inventory features various makes and models, giving you even more choices. With our constantly updated stock, you’re sure to find the perfect vehicle. If you haven’t found your ideal match yet, contact us – we’ll help you locate the vehicle that fits your lifestyle and preferences.

The Marthaler Honda Toyota Experience: Service and Expertise You Can Trust

At Marthaler Honda Toyota, we believe in providing a comprehensive and supportive car-buying journey. From the moment you step into our Ashland Honda Toyota dealership, we are committed to assisting you every step of the way. Our relationship continues long after your purchase, with our certified Honda, Toyota, and ASE technicians dedicated to maintaining your vehicle’s optimal performance. And when you’re ready to finance your new vehicle, our experienced finance department is here to guide you through the process seamlessly.

Since 2006, our dealership has been a pillar of the Ashland community, undergoing a rebranding in 2021 under the ownership of Aaron Marthaler. While our name may be newer, our dedication to exceptional customer service remains deeply rooted in years of experience. As a small-town dealership, we cherish the opportunity to build personal connections with each customer. Visit Marthaler Honda Toyota today and experience firsthand why we are the preferred Ashland Honda and Toyota destination. We look forward to welcoming you to our family.

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